Industrial companies
Your products, by family and with their dimensions.
Whoever is looking for you knows what they need. What they want to know is whether you have it, in which sizes and in which material.
The catalogue organises the products by family with their dimensions, materials and finishes, so that a technical buyer can locate the reference and decide whether it fits before getting in touch.
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An industrial company website is not visited by somebody passing through: it is visited by a maintenance technician looking for a spare, an engineer comparing suppliers for a project, or a buyer closing a list. All three know what they are after and none of them has time to fill in a form to ask whether it exists.
A well organised catalogue answers that question on its own, and with it you make the shortlist before speaking to anybody.
By family, not in a sixty-page PDF
The PDF catalogue is still useful to download and to send, but it cannot be the only way to see what you make: you cannot search inside it, you cannot link to a specific reference and no search engine reads it. Each family with its page and each reference with its own listing is what lets somebody land directly on what they need.
Dimensions and materials, which is what decides
In industry the decision is made with the table in front of you: diameter, length, material, treatment, tolerance, finish. A nice photo without that table is worth nothing. And a clear table saves half the emails asking «do you have it in stainless?».
And the next step
Each reference carries alongside it what is needed to move on: the downloadable data sheet and the quote button with the reference already filled in. That is the short path between finding and buying.
What we do about it
Part of the maintenance: you never have to ask, and it is never billed apart.
- Products by family With their own page and their own logic, not one long list.
- A listing per reference With dimensions, material, finish and applications.
- Readable technical tables On a phone too, which gets used more than people think.
- Search by reference For whoever arrives with the code in hand.
- A downloadable data sheet Next to each reference, in its latest revision.
- A quote request with the reference The short path between finding and asking.
And this you change with one sentence
You write what you want changed and we publish it.
Add the new profile family
Family published with its references and its tables.
Change the available finish on this reference
Changed on the listing and in the family table.
Withdraw the old series from the catalogue
Withdrawn, leaving the page with a note about the replacement.
Frequently asked questions
Do I have to publish prices?
In industry almost never: they depend on quantity, lead time and customer. What is worth having is an instant way to ask for a price from each reference.
What if I have thousands of references?
You publish the families and the references people genuinely search for, and cover the rest with the downloadable catalogue and search.
Is the PDF I already have any use?
It works as a download, not as a web catalogue. Its content gets reused to build the listings.
Will competitors see my catalogue?
They already do, because they ask a customer for it. What decides an industrial sale is not catalogue secrecy: it is lead time, price and reliability.
Where all this comes from
Every figure and every rule quoted above, linked to the official text.
- Google Search Essentials Google Search Central
- Core Web Vitals: LCP, INP and CLS thresholds Google · web.dev
The rest of what a website for industrial companies includes
Quote requests
A form with part, quantity and lead time. It reaches your inbox ready to answer.
Certifications on show
ISO, markings and approvals with their validity. The first thing an industrial buyer checks.
PDF data sheets
Every part with its downloadable sheet, always in the latest published version.
Spanish, English and Catalan
The same site in three languages. Selling abroad should not require a second website.
Clear logistics and lead times
Minimum order, delivery times and shipping areas where the customer looks for them.
Industrial SEO
Optimised for searches by part number, material and process, which is how a buyer searches.
Backups and security
Secure certificate and a daily copy. Your catalogue does not get lost.
Can one of your references be found on Google?
Search for one of your best sellers. If it does not come up, that customer is finding somebody else.
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