Garages and motor trade
Every specialty, with its own page.
Mechanics, bodywork, tyres, pre-MOT and auto electrics are not searched for the same way. One «services» page answers none of them well.
Every specialty in the workshop gets its own page, written with the words people search with — oil change, brake noise, passing the MOT — with indicative prices, timescales and the makes or systems worked on.
Last reviewed:
People search for their problem, not your trade
Nobody types «preventive automotive maintenance services». People type «oil change» plus the name of the town, «my brakes are squealing», «MOT near me» or «how much is a timing belt». Each of those phrases is a different page, with a different answer and a different customer.
A page for each thing you genuinely do
The «services» page with twelve icons competes in no search at all. The «timing belt replacement» page does, because it can explain when it needs doing, what it usually costs, how long it takes and what happens if it snaps. That is what people read all the way through before calling.
Indicative prices give more than they take
The classic fear is that publishing prices scares people off or ties you down. Experience says the opposite: an honest range — «between X and Y depending on the engine, with a firm quote before anything is touched» — filters out whoever wanted something else and brings in whoever has already decided. And it fits the logic of Royal Decree 1457/1986, which organises the relationship around the prior quote.
The makes, and what you do not do
Saying which makes you work with and what you do not do is useful information, not a weakness. A workshop that says «we do not do that, but here is who does» earns more trust than one claiming to do everything. And it keeps cars off your forecourt that you cannot handle.
The same thing, explained in general: Local SEO
What we do about it
Part of the maintenance: you never have to ask, and it is never billed apart.
- A page per specialty Mechanics, bodywork, tyres, pre-MOT, electrics or air conditioning.
- Written the way people search In the customer’s words rather than the trade’s.
- Indicative prices With a range and a firm quote before anything is touched.
- Realistic timescales How long it really takes, parts included.
- Makes and systems What you work with and what you would rather not touch.
- A call to action on each Booking, quote or WhatsApp, whichever that service calls for.
And this you change with one sentence
You write what you want changed and we publish it.
We have started doing pre-MOT checks
A new service page, with what gets checked and how long it takes.
We no longer do bodywork
Page withdrawn and replaced with who we refer people to.
Raise the oil change price to from 60
Changed on the service page and in the price list.
Frequently asked questions
Does publishing prices tie me down?
Not if they are presented as indicative with a firm quote ahead. What ties you down is quoting a figure over the phone without seeing the car.
How many service pages do I need?
The ones for what you genuinely do and want more of. Five good pages pay better than fifteen half done.
What if I work with many makes?
You say so, without turning it into an endless list. What matters is that somebody with that make sees they can come.
Does this help me appear on Google?
It is exactly what is needed: each page answers a specific search, which is how the local result works.
Where all this comes from
Every figure and every rule quoted above, linked to the official text.
- Royal Decree 1457/1986 on vehicle repair workshops (Spain) BOE
- Google Search Essentials Google Search Central
The rest of what a website for garages and motor trade includes
Online booking
The customer picks a day and a time from the phone and you see it in your schedule. Fewer calls mid-repair.
Quotes with a photo
The customer describes the fault and attaches a photo. It reaches your inbox ready to price.
Google profile
Opening hours, photos of the workshop and directions. Where people with a breakdown look.
Reviews worked on
We ask the happy customer for the review and warn you about bad ones in time to reply.
WhatsApp for questions
A photo of the warning light, answered without anyone picking up the phone.
Neighbourhood SEO
Optimised for garage plus your town, and for every service you offer.
Legal and backups
Legal notice, privacy and cookies reviewed, and a daily copy of your whole site.
Do you have a page for each thing you do?
If they are all in one list with icons, there are customers not finding you. That gets fixed by writing.
Write to us